Content is King of the SEO world! Talk about a hot take am I right? When optimising your website to get it to appear high on search results pages (also called search engine optimisation or SEO), the old adage is that you need to produce content. Content, content, content! It’s all about content! But the …
Backlinks are the Holy Grail when it comes to SEO – so much so that they almost called it Monty Python and The Backlink! True story. Backlinks (also known as external links) are links that send a user to a page on another website. To “have a backlink” means that there is a link somewhere …
What if I told you (at the risk of sounding like the intro to an ESPN 30 For 30) that there was a way that you could get more out of the time you spend writing, reach new people every day and increase your exposure as an author or expert in your field? Well, there …
The Ultimate Guide To Pitching, Landing And Writing High Quality Guest Posts Read More »
Marketing and advertising as an attorney are tricky, as there are many rules and ethical codes to follow when doing so. That is why the best way to acquire clients for your law firm is through the old fashioned way: cold calling through a fax machine. Haha Nah. Just a little joke. No, the best …
You’ve done everything you need to do as a photographer. After taking some stellar photographs (obviously) and tweaking them in photoshop, you have uploaded them onto your intricately designed website. So you’re done, right? Of course not. Because what’s the point of taking photos if they aren’t going to be seen and adored? And if …
CRM, or customer relationship management, is a pretty self-explanatory concept: doing things to maintain a good relationship between you and your customers. Or, in simpler terms, keeping your customers happy. What is less, self-explanatory is putting CRM into action. This is partly because it is such a broad and all-encompassing term, as there is so …
What Is Search Engine Optimisation? Search Engine Optimization (SEO) is the process of making changes to a website, page, or piece of content to get it to rank higher on search engines. Or, in other words, make it appear on the first page and as high as possible on Google. And if you have a website, …